SummaryIn this episode, Jeffro and Casey O'Toole discuss the integration of AI in lead generation, particularly through LinkedIn. They explore how automation can enhance human connections rather than detract from them, emphasizing the importance of personalization in outreach. Casey shares insights on how to effectively use LinkedIn for local service businesses, the necessity of pre-work before implementing automation, and the ethical considerations surrounding AI use. The conversation highlights the potential of AI to revolutionize lead generation while maintaining a personal touch.TakeawaysAI can automate lead generation while preserving personal touch.Personalization is key to effective outreach automation.Client concerns about AI impersonation must be addressed.Understanding your target audience is crucial for crafting messages.LinkedIn is a valuable platform for local service businesses.Pre-work is essential before implementing automation.Ethical practices in automation can prevent account bans.AI can significantly enhance outreach efforts.Engagement on LinkedIn builds authority and trust.Start with manual outreach before transitioning to automation.Chapters00:00 Introduction to AI in Lead Generation02:53 Personalizing Automation for Human Connection06:11 Navigating Client Concerns with AI09:08 Crafting Effective Outreach Messages12:07 Leveraging LinkedIn for Local Service Businesses14:59 The Importance of Pre-Work Before Automation17:49 Ensuring Ethical Automation Practices20:50 The Future of AI in Lead GenerationLinkshttps://www.skool.com/linkedin-ai-mastery-lab/abouthttps://www.youtube.com/@LinkedInAlchemistFree High-Converting Website Checklist: FroBro.com/Checklist

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