ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Entry 6: Quality over quantity"
Episode Synopsis
Quality vs quantity? Alice breaks down high volume, low quality, SEO plays. And her thoughts on what B2B marketers should be doing instead.
More episodes of the podcast Diary of a first-time CMO
Conclusion
08/02/2023
Entry 63: My dream demand gen marketer
08/02/2023
Entry 62: My predictions
08/02/2023
Entry 61: The 10% more mindset
08/02/2023
Entry 60: Attracting talent
08/02/2023
Entry 59: Don’t backslide
08/02/2023
Entry 58: Content team in a demand gen org
08/02/2023
Entry 57: Rebranding Cognism
08/02/2023
Entry 56: Imposter syndrome
08/02/2023
Entry 55: On-demand, ungated, free content
08/02/2023
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