In this episode, David and Jacob discuss the balance that has to be struck when working with user centricity in a b2b development context.When David speaks about features in B2B context he is in part referring to what is said in this opinion-piece on linkedin.And here is another interesting perspective on the same issue. We also reference a McKinsey article that we have made an episode on when he is talking about data as an enabler for faster decision-making Hosted on Acast. See acast.com/privacy for more information.

Ver todos los episodios