David Aaker

07/11/2022 56 min
David Aaker

Listen "David Aaker"

Episode Synopsis

Hailed the “Father of Modern Branding,” David Aaker has received numerous awards for his contributions to the science of marketing and authored some of the most influential books in business. He joins to talk about his new book, “The Future of Purpose-Driven Branding,” and his legendary career.

More episodes of the podcast Design Matters