CultureConnect

CultureConnect

Por: Advertising Research Foundation
This podcast, curated by the ARF Cultural Effectiveness Council, features interviews and panels with marketing and research thought leaders on how to build brand loyalty with the diverse U.S. audiences of the 21st Century. Topics covered include: How Americans define their identities in the 21st Century. The role and value of music in reaching and persuading diverse audiences. How to increase engagement with communities of color on healthcare campaigns. The importance of representation in advertising creative and the language(s) of the 21st Century US consumer.
44 episodios disponibles

Latest episodes of the podcast CultureConnect

Looking Back at CultureConnect 2025 23/12/2025
The Z Factor: How Gen Z Is Changing Everything 24/11/2025
The Equity Prescription: Bridging The Gap With Women Of Color 31/10/2025
The K-Pop Demon Hunters Effect: Marketing To The New American Mainstream 03/10/2025
AVOIDING MARKETING MISSTEPS: THE REBOOT 28/08/2025
From Culture To Capital: A Conversation With Dr. Marcus Collins 29/07/2025
Cultural Intelligence as a Catalyst for Creativity 26/06/2025
Changing The Game: Women In The Business Of Sports 30/05/2025
Influencing Health: How Media Can Shape Care 30/04/2025
CULTURECONNECT: UNLOCKING ACCESS IN HEALTHCARE 24/03/2025
CULTURECONNECT: TECH TALK: SEEING NEW POSSIBILITIES IN HEALTHCARE 27/02/2025
CULTURECONNECT: AMPLIFYING ACCESS IN HEALTH CARE 28/01/2025
CULTURECONNECT: INNOVATING WITH INCLUSIVE MARKETING 31/12/2024
CULTURECONNECT: INNOVATING WITH INCLUSIVE MEDIA 29/10/2024
CULTURECONNECT: THE POWER OF RESPONSIBLE AI 26/09/2024
CULTURECONNECT: AI IN CUSTOMER JOURNEYS 09/09/2024
CULTURECONNECT: HUMANS IN THE LEAD, NOT JUST IN THE LOOP 14/08/2024
CULTURECONNECT: CAREERS IN INSIGHTS 25/06/2024
CULTURECONNECT: INSIDE CAREERS IN MEDIA 29/05/2024
CULTURECONNECT: CAREERS IN TECH 26/04/2024
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