The Ripple Effect: How Employee Experience Shapes Customer Relations with Matthew Owenby, Chief Strategy Officer at Aflac

30/07/2025 31 min Episodio 49
The Ripple Effect: How Employee Experience Shapes Customer Relations with Matthew Owenby, Chief Strategy Officer at Aflac

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Episode Synopsis

This episode of Cruising Altitude features a conversation with Matthew Owenby, Chief Strategy Officer and Corporate Services Executive at Aflac. Matthew and host Nicole Alvino discuss Aflac's commitment to fostering a supportive and respectful workplace culture, which translates into authentic and empathetic customer interactions. The discussion covers Aflac's hiring processes, their focus on dignity and respect, and how AI can enhance the employee experience.Quotes“ The employee experience here is built in the foundation and really a philosophy that if you take care of your employees, they're going to take care of the company and take care of the customers.  What we mean by that, in a daily basis, is treating people with dignity and respect. Trying to enter into a relationship with our employees, which we know is foundational to communication and trust and engagement. We want the same type of relationship with our consumers. So we are overtly focused on our employees' experience as well as how they feel about the workplace.”“ We customize our development based upon the roles that you're in. So we have continuing ed, we have leadership development, we have new employee orientation, new leader orientation. And that is all sort of foundationally kept within our annual ethics training, our annual awareness training around engagement activities. And so it really is a system rather than an activity that happens once or twice a year. We have a systematic integrated talent management program that's been operating here continuously for three decades, if not more.”“ We see AI as enhancing an employee's experience, reducing the level of anxiety around a special project, or I need to go do this specialized research on this. Or when a consumer calls, what would it be like if you had all of their claims history, all of the times that they've called, some of the issues they've had as a customer support specialist. If you had all that, how would that change your interaction with that person if you had all of that at hand?”Time Stamps*(02:22): Meet Matthew Owenby*(07:23): Aflac’s unique employee experience*(11:24): Aflac’s hiring and training policies *(15:44): The crossover of consumer and employee experience*(20:27): The impact of AI on employee and customer experience*(23:59): The biggest employee experience lesson Matthew has learnedLinksConnect with Matthew on LinkedInEmail MatthewThank you to our friendsThis episode is brought to you by Firstup, the world’s first intelligent communication platform. More than 40 percent of Fortune 100 companies use our platform to connect with their people, design and deliver personalized communications, and gain engagement insights throughout the employee journey. That’s how they give their employees better experiences from hire to retire. Learn more at firstup.io

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