Are you struggling to make sense of your digital marketing efforts? Discover how to harness the power of analytics and get clarity on what's actually helping you grow your creator business!In this episode of Creator Toolbox, Colin Gray and Jacob Anderson sit down with Amanda Webb, a digital marketing ROI and analytics mentor. Amanda shares her wealth of knowledge on essential tools and strategies for content creators to improve their productivity, measure their marketing efforts, and grow their online presence.What you'll learn:This episode is packed with valuable information for creators looking to level up their analytics game. You'll discover:Productivity tools to streamline your workflowGoogle Analytics tips and tricks for better insightsContent creation strategies for various platformsHow to use analytics to improve your marketing ROIInspiring examples of creators and businesses crushing it with innovative marketingTools discussed:Toggl: Time tracking tool for improved productivityApple Fitness: For establishing a productive morning routineApple Notes: Versatile tool for organizing ideas and projectsGoogle Analytics 4: In-depth discussion on its features and benefitsMicrosoft Clarity: Heat mapping tool for website optimizationAnalytics Debugger: Chrome extension for troubleshooting analytics setupsTag Assistant Companion: Tool for debugging Google Analytics and Tag ManagerTag Explorer: Chrome extension for checking cookie complianceFeatured creators:Woodstock Hotel (Ireland): A family-owned hotel creating engaging, humorous content on social media platforms like Instagram and Facebook.Dana DiTomaso: Analytics expert sharing in-depth knowledge about Google Analytics and Tag Manager through her live show and podcast appearances.Sean Casey Fitness: A no-nonsense fitness instructor on Instagram, providing relatable and entertaining content about health and nutrition.Try this workflow: Weekly planning and time blockingAmanda shared her productivity hack using Toggl:Schedule a weekly planning sessionUse Toggl to track your time spent on various tasksAnalyze your time usage and identify areas of procrastinationAdjust your schedule to maximize productive hoursSet a daily work goal (e.g., 7 productive hours) and stick to itResources:The Podcast Host's guide to being your own bossWoodstock Hotel on InstagramDana DiTomaso on LinkedInSean Casey Fitness on InstagramIf you enjoyed this episode, don't forget to subscribe to the Creator Toolbox podcast for more insights on building your creator business. Visit The Podcast Host for everything podcasting, and try Alitu - our podcast maker app - with a 7-day free trial!

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