Send us a textWhat does competitive advantage look like? Those who know “get it” and those who don’t, well this writing is for you.   The pandemic has disrupted the economy and companies are racing back to the front of the field.  Think of a major accident in a stock car race.  We have been under the caution flag for over two months.  This is a tremendous opportunity to reset the competitive field in any business sector.  This is a chance to win the race.  The harder your business has been hit, the bigger the opportunity.  I know this sounds counterintuitive, but stay with me. 

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