CPG Insiders

CPG Insiders

Por: Mark Young
CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns.

They offer useful perspectives and insider information on creative and media strategies, product packing, retailer needs, trends, traps to avoid and more about what it truly takes to succeed at retail.
112 episodios disponibles

Latest episodes of the podcast CPG Insiders

Seasonal Retail: How to Win Big Without Taking Big Hits 15/12/2025
Primal Intelligence: Your Superpower AI Can't Touch w/ Angus Fletcher 03/12/2025
Former Mega Brand Executive Reveals the Secrets to Retail Success w/ Tony Guilliano 18/11/2025
Celebrity Deals Decoded: Real Talk from Both Sides of the Table 04/11/2025
The #1 Way CPG Brands Destroy Their Credibility 22/10/2025
TikTok & CPG: What Works, What Doesn't 25/09/2025
Why Retail Isn't Dead: What CPG Brands Need to Know 10/09/2025
Why CPG Leaders Must Adopt AI Now 26/08/2025
Logos, Slogans + Brand Design: What Actually Matters 13/08/2025
The Most Underrated Channel in Advertising 31/07/2025
Why You're Asking the Wrong Question: It's 'Who,' Not 'How' 15/07/2025
Mastering Your Retail GTM Strategy 25/06/2025
Make America Healthy Again: What CPG Brands Need to Know Now 11/06/2025
How Mark Young Found His Path — and Why He's Still on It 27/05/2025
3 Ways to Get Retailers to Say Yes 13/05/2025
26 Unbreakable Rules for Retail Part 3: Mindset 29/04/2025
26 Unbreakable Rules for Retail Part 2: Investment Strategies 15/04/2025
26 Unbreakable Rules for Retail Part 1: Your Product 01/04/2025
How To 10X Your Mass Retail Sales 18/03/2025
The Secret to Turning DTC Products into Retail Leaders 04/03/2025
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