#8 How Do You Sell Healthy?

21/03/2016 35 min Episodio 8
#8 How Do You Sell Healthy?

Listen "#8 How Do You Sell Healthy?"

Episode Synopsis

Five years ago, it was unusual to see fresh fruit in a convenience store. Today, it’s unusual to not see bananas and other healthy items in stores. Why the shift and what is the profile of the consumer demanding better-for-you options in convenience stores?