Show Notes:00:25: Why you should look at search clicks, not search volume for ideas3:30: Tips for capturing the featured snippet6:22: Anticipating organic traffic drops even if you capture the featured snippet7:50: Refreshing and testing title tags to attract clicks on SERP11:26: Do rich snippets improve rankings?14:26: How to capture People Also Ask boxesShow Links:Christmas songs SERPCholesterol in eggs SERP“Are timeshares worth it?” SERPFollow Jon Eric on TwitterFollow Caroline on LinkedInProduced by Cara BrownSend us an email
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