Join us as we talk with Nir Sadeh, Head of Product at Wix Studio, about the platform designed specifically for web professionals. Nir breaks down how Wix Studio differs from the traditional Wix editor by offering advanced capabilities for agencies and freelancers. Learn about their newest feature—AI-powered visual sitemaps and wireframes—that helps designers quickly create site structures and get client approval. We also explore how Wix balances no-code solutions with developer flexibility, their approach to responsive design using AI, and opportunities in the Wix app marketplace. Nir shares valuable insights about product development, user research methods, and his perspective on the impact of AI on the future of web design.Show Notes00:00 - Intro01:00 - Journey to becoming Head of Product01:48 - Transition from individual contributor to manager02:21 - Team structure at Wix03:42 - Goal setting and KPIs04:36 - Overview of Wix Studio06:08 - Web-based application functionality07:03 - Code editing experiences in Wix Studio08:07 - Client control and access capabilities09:02 - New features: Visual sitemap and wireframes10:57 - AI integration points in Wix12:35 - AI generating layouts and websites14:50 - Upcoming roadmap items15:54 - User creativity surprises16:12 - Wix app marketplace17:34 - Design trends and components18:59 - User research approach20:57 - Data-driven decision making22:16 - Balancing user preferences with brand goals24:02 - Career advice for aspiring product managers25:40 - Balancing customization and consistency26:44 - Mobile responsiveness and browser support28:06 - Native apps and business management28:37 - SEO tracking and analytics29:45 - Picks and PlugsLinks and ResourcesWix Studio - The professional website creation platform discussed throughout the episodeVelo by Wix - The robust code solution mentioned at 06:45Visual Sitemap and Wireframes - The new AI feature launched by Wix StudioWix App Market - The marketplace where developers can build and sell appsVS Code integration with Wix StudioWix Studio AI Assistant - Mentioned as a coding help featureFigma to Wix - Mentioned as having import capabilities to Wix StudioPicks:Severance (TV Show) - Nir's pickRemix Dev Tools (becoming React Router DevTools) - Brad's pickAeroPress - Amy's previous pick (referenced)Prismo filter - Amy's previous pick (referenced)Milk frother - Amy's current pick 

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