In this episode, Sam’s guest is Melissa Lund. Melissa is an image coach, personal stylist and personal shopper working with companies and individuals worldwide. After training at London College of Fashion, she launched her own consultancy in 1992 offering individual and group sessions for men and women.   She works with clients on impact and impression management, style, colour analysis, wardrobe editing/management and shopping.  Her mantra is always look good, feel good, perform well.  Melissa is also an experienced fashion show stylist and public speaker and believes that credible training is a pre-requisite to being a successful image coach which has led her to start an academy to address the gaps in the market.  Melissa has won two awards for her work - in 2023 she was voted Best Personal Stylist (Southeast) and in 2024 Best Personal Stylist (London) by SME Magazine.  

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