This week, Elyse and Laurent sit down with Save Iconic Architecture founders Ron Woodson and Jaime Rummerfield to discuss the massive task of rebuilding the Pacific Palisades and Altadena neighborhoods affected by the 2025 Los Angeles Fires. Referencing the 1945 Arts + Architecture Magazine Case Study Project that tasked historic architects like Charles Eames and Richard Neutra with creating reasonable, reproducible, and sustainable housing for a new age, SIA aims to create a rebuilding effort that can maintain and expand upon the iconic heritage and culture of Los Angeles architecture for communities in need of immediate solutions after the devastating loss following the LA fires. How can LA rebuild without sacrificing architectural integrity, community culture, and heritage? Save Iconic Architecture believes collaboration and knowledge of Los Angeles History may be the solution. Intro filmed at the Kimberly Denman Showroom in Koreatown, Los Angeles, CAInterview filmed on-location at Villa GoLightly in Palm Springs, CADirected and Edited by Elyse CizekReferences:Arts + Architecture Magazine Case Study Announcement PDFhttp://www.artsandarchitecture.com/case.houses/Save Iconic Architecturehttps://www.siaprojects.org/Follow Save Iconic Architecture on Instagramhttps://www.instagram.com/saveiconicarchitectureVilla GoLightlyhttps://www.villagolightly.com/Aspire Magazine WeHo Design Districthttps://aspiremetro.com/design-weho/Midcentury Modern Show on Hulu Premiere March 28 Mid-Century Modern | Official Trailer | HuluFollow us at: Spotify: https://open.spotify.com/show/4gUruEd...Instagram:  clutterbravado  

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