Is your personal brand helping or hurting your restaurant's growth? In this candid conversation, Kyle sits down with Josh Halpern, the driving force behind Big Chicken, to explore the powerful intersection of personal branding and franchise success. From navigating the influence of celebrity partner Shaquille O'Neal to making tough decisions about franchisee selection, Josh shares unfiltered insights on building an authentic leadership presence that resonates with partners, customers, and communities. Whether you're a single-unit operator or managing multiple concepts, this episode reveals why your personal brand might be the most undervalued asset in your restaurant portfolio.Key Conversations:How authenticity in leadership creates accountability throughout an organizationThe delicate balance of managing your personal brand alongside your restaurant brandWhy shared values trump experience in franchisee selectionHow Shaquille O'Neal's personal brand influences Big Chicken's business decisionsThe critical role community connection plays in sustainable franchise growth💡 Actionable Takeaways:Practical approaches to developing an authentic leadership presenceCommon personal branding pitfalls that restaurant leaders should avoidStrategic real estate considerations that align with your brand valuesHow to leverage your personal presence to strengthen business relationshipsTechniques for maintaining open communication across multi-unit operations🎯 Who This Episode Is For:Restaurant owners looking to strengthen their leadership presenceFranchise operators navigating growth challengesMulti-unit leaders building systems for communication and accountabilityIndependent restaurateurs considering franchise opportunitiesAnyone interested in the human side of restaurant business successIf you enjoyed this episode, can we ask a small but mighty favor? Taking 30 seconds to subscribe and/or leave a review truly changes everything for an independent podcast like ours.Here's why: Each review not only makes our day (seriously, we screenshot and share them with the whole team), but it also helps new listeners discover Closed Monday when they're searching for restaurant growth content.The algorithm gods favor podcasts with active reviews, and your words help us climb those charts and reach more operators and franchisors who could benefit from these conversations.Whether it's a quick star rating or a few words about what you found valuable, your review helps us continue bringing you these expert conversations week after week.Thank you for being part of our community. We're building something special here, and your support makes all the difference!Thanks,Kyle

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