ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "SDGs through a patent lens"
Episode Synopsis
Marco Richter, Global Head of Customer Success at LexisNexis Intellectual Property highlights the important role that patents play in helping us to become more sustainable, discussing the benefit of measuring innovation in relation to the UN Sustainable Development Goals (SDGs).
Highlights from our chat included:
- An overview of how the UN SDGs can be translated into patent data
- The need to utilise transparent and measurable data to record sustainability outcomes
- Insight into the increased market demand for sustainable patents
- The role of consumers in driving sustainable innovation across business
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