Rob Trice is an established international venture capital investor. He is currently leveraging his background in telecom, mobile and internet investing to fund companies that apply IT to the food and agriculture sectors via Better Food Ventures, a seed stage investment entity established in 2013.Jim Pulcrano is Adjunct Professor of Entrepreneurship and Management. He has extensive expertise in entrepreneurship, particularly startup culture, strategy, customer centricity, marketing, and disruption.***Through our research, thought leadership, and annual program, IMD’s Venture Asset Management Initiative aims to demystify venture asset management in Switzerland and across Europe.To find out more about IMD visit imd.orgFor more information about our Venture Capital Asset Management program visit: imd.org/finance/vam/

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