In this powerful episode of the C2 Biz Growth podcast, host John Hale III sits down with the legendary Dr. Mathew Knowles, a global authority in sales, marketing, brand development, entrepreneurship, and leadership. Known for generating more than five billion for organizations, shaping iconic careers like Beyoncé, Destiny’s Child, Earth, Wind & Fire, and leading historic campaigns with brands like Pepsi and Samsung, Dr. Knowles brings a lifetime of knowledge, discipline, and strategic brilliance to this conversation.Dr. Knowles traces his journey from humble beginnings in Alabama to becoming one of the most respected business minds in the world. He reflects on the family values that molded his work ethic, his rise through high performance sales roles at Xerox and in the medical industry, and the deep importance of knowledge, preparation, and continuous learning.The conversation dives into the real differences between sales, marketing, and branding, the mindset required to build world class teams, and the lessons learned from taking bold risks throughout his career. Dr. Knowles also offers a rare look into the business of music and what it takes to build sustainable careers for artists by combining artistry with strong business acumen.He discusses embracing technology and AI, the challenges minority founders face with access to capital, and why the future of work will depend on education, adaptability, and cultural intelligence. Dr. Knowles also shares a personal message on health awareness, reflecting on his own experience with early detection as a breast cancer survivor.This episode is a masterclass in leadership, entrepreneurship, personal growth, and resilience. Dr. Knowles leaves listeners with a clear message: respect is essential, knowledge is power, and adversity can be an opportunity for transformation.Tune in for one of the most insightful and inspiring conversations of the season.

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