When crisis hits, your business doesn’t need hierarchy - it needs clarity.In this episode of Busting Roadblocks, I sit down with Dave, a former rescue helicopter paramedic with 25 years of high-stakes experience, now a crisis management consultant.We unpack a real-world example where the person with the title wasn’t the right person for the job - and how ego, emotion, and poor self-awareness nearly derailed the crisis response.You’ll learn: ✅ Why BAU leadership structures can fail under pressure ✅ What to do when rank and capability don’t align ✅ How to manage ego clashes in the middle of a crisis ✅ And when it’s time for a “suck it up, this is the call” responseThis episode is a must-listen for leaders, comms pros, and anyone involved in crisis response or culture change. Because in the heat of the moment, it's not about your job title - it's about getting the job done.To get hold of Dave Greenberg at www.davegreeberg.com and LinkedInTo get hold of Janet try LinkedIn or [email protected]

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