This story was originally published on HackerNoon at: https://hackernoon.com/how-do-you-create-value-for-a-product.
Exploring why product value outweighs cost in consumer decisions, with insights from digital marketer Julia Goncharenko.
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Promotion of any product in today's market always comes with risks for the company because the consumer, when choosing a product, is based on their individual preferences and formed tastes.

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