In this episode Derek Champagne, CEO of The Artist Evolution, talks with Christopher Lochhead. Christopher is the co-author of Harper Collins’ “instant classic” Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets and he’s the co-host of the Legends and Losers podcast.Christopher is a former three-time public company CMO and entrepreneur. Fast Company Magazine calls him a “Human Exclamation Point” and The Economist calls him “off-putting to some.” At 18 he got thrown out of school and withno other options he started a company. After 30 years in business he’s mostly retired. From time to time he coaches a courageous CEO and exec team in category design and marketing. He can recite much of The Big Lebowski, but can’t remember his wife’s phone number. He’s an butt-kicking speaker, surf and ski bum and proud advisor to non-profit 1 Life Fully Lived, living happily ever after in Santa Cruz California.Learn more at:www.PlayBigger.comwww.Lochhead.com

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