Today’s guest is Hazel Gardiner - a florist and design stylist, with a background in creative arts and TV production. Hazel has used her unique experience to create installations for companies such as Channel 4, and Arcadia to name a few, and we chat about Hazel’s journey to starting her business, using video as a marketing tool and I also ask Hazel about her relationship with nature as it’s something that feeds into her work.

We also talk about Hazel’s journey with cancer - I know that this can be a sensitive topic if you or loved ones are going through treatment, so I just wanted to give you a heads up.

Things we talked about:
- The journey from selling vintage clothing and falling out of love with it, to finding a new career path
- How a cancer diagnosis made Hazel reassess her work and life
- Setting up the floristry business - and being open to all types to projects in order to find your true style
- Cultivating the confidence to follow what you really want to do
- The importance of finding out what you don’t want to do
- Having the courage to share your story and leading the way for conversations around the BLM movement and diversity in the florist industry
- Utilising video as a powerful way to connect with your audience

You can find Hazel here:
https://www.hazelgardinerdesign.com
https://www.instagram.com/hazelgardinerdesign/
Hazel’s creative session with 91 Magazine - https://91magazine.co.uk/creative-sessions

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