Show Notes:In this episode of The Business Growth Spotlight, host Heidi Schalk, Co-Founder of HLH Growth Solutions, sits down with Maksym (Max) Petruk, CEO and Co-Founder of WeSoftYou, a custom software development company with over 100 team members and a growing focus on AI and education technology.Max shares the story behind WeSoftYou’s impressive growth in a competitive B2B software market — and the pivotal moments that shaped their success. From building strong client relationships to navigating the fast-paced world of artificial intelligence, this conversation dives deep into what it takes to scale sustainably, build trust, and future-proof your business in the age of AI.Bio:Maksym Petruk is the founder and CEO of WeSoftYou, an 80+ person product development company delivering software solutions across AI, EdTech, SaaS, Web3, and more. With over 8 years of product management experience, he focuses on driving digital transformation for SMBs and advising early-stage startups.A Forbes Technology Council member and Harvard Business School Online alum, Maksym has been recognized as Payoneer’s Innovator of the Year and named to Kyiv Post’s Top 30 Under 30. He’s a frequent speaker at global tech events and is passionate about turning big ideas into scalable solutions.To connect with our guest, click on the links below:LinkedIn:  https://www.linkedin.com/in/maksym-petruk/Instagram:  https://www.instagram.com/maksym.petruk/Connect with me:🎁Spotlight to Scale:  Spotlight to Scale BlueprintLinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/

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