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Listen "E03: Why Your Mission Statement Probably Stinks"
Episode Synopsis
Struggling to get your team aligned with your company's goals?
It's probably because your mission statement feels more like an empty promise than a clear directive.
Find out why most mission statements fail and how to craft one that not only communicates your vision clearly but actually drives results and team engagement.
📒 Show Notes and Resources 📒
https://www.stagcoaching.com/podcast
===========================
Want to discover what's holding your business back?
And get a customized action plan to fix it?
Take our FREE Business Assessment:
https://www.stagcoaching.com/assessment
===========================
Subscribe and Listen to the Podcast HERE:📱
➡︎YT: https://www.youtube.com/@stagcoaching
➡︎Apple: https://podcasts.apple.com/us/podcast/business-growth-masterclass/id1741987960
➡︎Spotify: https://open.spotify.com/show/2jy3wuJyv11zI0C31ww0oR
===========================
Kellen Ketchersid
Kellen is a co-founder of Stag Business Coaching, business strategist, and a systems thinker. He leverages his extensive experience in biotech and consulting to empower entrepreneurs to navigate complex challenges with strategic growth solutions.
Albert Gillispie
Albert is a serial entrepreneur, business efficiency expert and co-founder of Stag Business Coaching who has founded several multimillion-dollar companies. With expertise in optimizing operations and innovative systems, he mentors business leaders who want to unlock their business’s full potential.
===========================
Let’s Connect!
Website: https://www.stagcoaching.com/
LinkedIn: https://www.linkedin.com/company/stag-business-coaching/
Instagram: https://www.instagram.com/stagcoaching/
FaceBook: https://www.facebook.com/stagcoaching
Twitter: https://x.com/stagbizcoaching
===========================
⏰ Timestamps ⏰
00:00 Welcome to Business Growth Masterclass
00:46 What's Wrong with Most Mission Statements?
01:23 What a Good Mission Statement Looks Like
02:13 Your Three Economic Objectives
03:37 Why Your Mission Statement Should Have a Deadline
06:03 Creating Clear Goals for Your Team
07:57 Regularly Updating Mission Statements
08:44 How to Hold Your Team Accountable
09:07 Breaking Down Goals Into Actionable Steps
12:14 Example of an Effective Mission Statement
14:15 How Every Role Contributes to Business Success
19:20 Call To Action
===========================
#Leadership #SmallBusiness #StagBusinessCoaching
It's probably because your mission statement feels more like an empty promise than a clear directive.
Find out why most mission statements fail and how to craft one that not only communicates your vision clearly but actually drives results and team engagement.
📒 Show Notes and Resources 📒
https://www.stagcoaching.com/podcast
===========================
Want to discover what's holding your business back?
And get a customized action plan to fix it?
Take our FREE Business Assessment:
https://www.stagcoaching.com/assessment
===========================
Subscribe and Listen to the Podcast HERE:📱
➡︎YT: https://www.youtube.com/@stagcoaching
➡︎Apple: https://podcasts.apple.com/us/podcast/business-growth-masterclass/id1741987960
➡︎Spotify: https://open.spotify.com/show/2jy3wuJyv11zI0C31ww0oR
===========================
Kellen Ketchersid
Kellen is a co-founder of Stag Business Coaching, business strategist, and a systems thinker. He leverages his extensive experience in biotech and consulting to empower entrepreneurs to navigate complex challenges with strategic growth solutions.
Albert Gillispie
Albert is a serial entrepreneur, business efficiency expert and co-founder of Stag Business Coaching who has founded several multimillion-dollar companies. With expertise in optimizing operations and innovative systems, he mentors business leaders who want to unlock their business’s full potential.
===========================
Let’s Connect!
Website: https://www.stagcoaching.com/
LinkedIn: https://www.linkedin.com/company/stag-business-coaching/
Instagram: https://www.instagram.com/stagcoaching/
FaceBook: https://www.facebook.com/stagcoaching
Twitter: https://x.com/stagbizcoaching
===========================
⏰ Timestamps ⏰
00:00 Welcome to Business Growth Masterclass
00:46 What's Wrong with Most Mission Statements?
01:23 What a Good Mission Statement Looks Like
02:13 Your Three Economic Objectives
03:37 Why Your Mission Statement Should Have a Deadline
06:03 Creating Clear Goals for Your Team
07:57 Regularly Updating Mission Statements
08:44 How to Hold Your Team Accountable
09:07 Breaking Down Goals Into Actionable Steps
12:14 Example of an Effective Mission Statement
14:15 How Every Role Contributes to Business Success
19:20 Call To Action
===========================
#Leadership #SmallBusiness #StagBusinessCoaching
More episodes of the podcast Business Growth MasterClass
Ep. 64 - Building Elite Teams | Steve Gomez
25/12/2025
Ep. 62 - The Power of Who
11/12/2025
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