What's the #1 mistake most Etsy sellers make that kills their long-term growth potential? For that and more, follow us here and subscribe to our YouTube channel!In this episode of Built Online, we chat with Scott Voelker, who discusses strategies for building an online business beyond just selling on Etsy. He emphasizes the importance of attracting an audience, building relationships through email marketing, and then monetizing that audience. Scott shares his ARM framework - Attention, Relationship, Monetize - and provides practical tips on creating valuable content, capturing email addresses, and effectively communicating with your list. We also discuss testing paid advertising to drive traffic and sales while still focusing on building an email list for long-term growth.------------SCOTT VOELKER:- YouTube: ⁠https://www.youtube.com/@brandcreators⁠- Website: ⁠https://www.brandcreators.com/⁠- Facebook Group: ⁠https://www.facebook.com/groups/rockyourbrandpodcast⁠ ------------BUILT ONLINE:- YouTube: https://www.youtube.com/playlist?list=PLk036m54SJk6QNkrBK_Y17ND7OYIoALSx- Spotify: https://open.spotify.com/show/0OBIOzNIaEvHC4c3iGPrwP- Apple Podcast: https://podcasts.apple.com/us/podcast/built-online-podcast/id1661426024------------ABOUT EVERBEE:- Website: https://everbee.io/- YouTube: https://www.youtube.com/@helloeverbee- Blog: https://everbee.io/etsy-seller-blog/- TikTok: https://www.tiktok.com/@everbee.io?lang=en- Instagram: https://www.instagram.com/everbee.io/- Facebook Community: https://www.facebook.com/groups/416630082921388

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