Brandon Turner is a professional skateboarder, longtime member of the legendary Sk8Mafia crew, and protégé of Chad Muska. He’s also the Founder of West Side Recovery, a San Diego-based rehab center helping people overcome addiction through purpose and community—an effort inspired by his own personal journey. In this conversation, we discuss his evolution from skateboarding icon to recovery advocate, his viral “Trick of the Year” switch hardflip, and why mindset is the true prime. We also dive into his upbringing between Japan and the U.S., the difference in skate culture from the ’90s to now, the founding story of West Side Recovery, Lil Wayne’s skateboarding influence, and how Brandon channels authenticity into brand building, wellness, and giving back.Partners:JNGL ATHLETICO:  https://jnglathletico.com?sca_ref=5391573.ojJfvDfSXJ  Use code NICHOLSANDDIMEZ for 25% offHOSTAGE TAPE:  https://www.hostagetape.com/CHRIS28059 PURE HIMALAYAN SHILAJIT: https://www.purehimalayanshilajit.com/?ref=4021  Use code DIMEZ for 40% offChapters:00:00 – Introduction02:34 – Mindset Is the Real Prime: Trick of the Year & Switch Hardflip05:58 – Skate Culture Then vs Now: 90s Party Scene, Wellness & Social Media10:01 – Building a Brand Through Content: Sk8Mafia & Digital Strategy12:34 – From Japan to the U.S.: Moving as a Teen & Culture Shock17:40 – Party Culture & Influence: Skating, Family & Environment20:12 – Founding Westside Recovery: Giving Back to Skateboarding26:31 – Healing Modalities That Work: Recovery Techniques & ICP31:18 – Lil Wayne & Skateboarding: Pop Culture Influence & Apparel34:45 – Managing Multiple Projects: Brands, Recovery Work & Balance38:31 – Marketing With Authenticity: Identity, Impact & Staying Real42:21 – Life Hacks for Entrepreneurs: Sleep, Meditation & Breathwork47:03 – Handling Tough Moments: Conflict Resolution in RecoveryFollow Brandon Turner:Brandon's Instagram: https://www.instagram.com/bturner_/ West Side Recovery website: https://westsiderecoverysd.com/ Portal EXP IG: https://www.instagram.com/portal.exp/ https://www.youtube.com/@SK8MAFIATV Follow Chris Nichols:Instagram: https://www.instagram.com/nicholsanddimez Podcast Instagram: https://www.instagram.com/builtforlegacypodcast Website: https://builtforlegacy.buzzsprout.com Apple Podcasts: https://podcasts.apple.com/us/podcast/built-for-legacy/id1667715105 Spotify: https://open.spotify.com/show/4MAr6sSCwiyU9G1JZgeZxq?si=a7da325d67a64a72 YouTube: https://www.youtube.com/@builtforlegacypodcast Facebook: https://www.facebook.com/people/nicholsanddimezshow/100090067950005 Contact: [email protected]

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