Custom builder Will King of High Cotton Homes shares hard-earned lessons on how to actually make money in construction. From markup vs. margin to pre-con agreements and spotting bad clients early, this episode is packed with real talk and tactical advice for builders who want to run a profitable business.https://www.highcotton-homes.comShow Notes: Introduction and Overview of High Cotton Homes (0:00)Will King's Journey from Fireman to Builder (3:18)Joining the Southern Living Custom Builder Program (5:30)Implementing Financial Management Practices (13:02)Challenges and Strategies for Increasing Profitability (17:36)The Importance of Pre-Construction Agreements (29:24)Advanced Payments and Cash Flow Management (40:09)Building a Strong Network and Learning from Peers (47:55)Conclusion and Final Thoughts (51:30)Find Our Hosts: Reece BarnesMatt Calvano Podcast Produced By:Motif Media

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