How do you define your purpose? 
That is one big question. And yet, it's pretty important to consider purpose if you want to do your best work. 
Defining your purpose helps you to get in touch with intrinsic motivation. Why, exactly, do you do what you do day to day?
And as Annie Dillard said, "How we spend our days is, of course, how we spend our lives." So, does your work 9-5 make sense when you reflect on the story you want to tell cradle to grave? 
Now, how do you talk about this in the workplace? In our conversation today Paddy and Brian break down the importance of defining purpose, how it's impacted our company, and practical tools toward having this discussion as a team. 
Find our company at - https://fbcremodel.com/

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