EP 18: WDA Brand Marketing CEO, Dr. William D'Arienzo

07/02/2017 32 min

Listen "EP 18: WDA Brand Marketing CEO, Dr. William D'Arienzo"

Episode Synopsis

Dr. William D’Arienzo is the founder and CEO of WDA Brand Marketing. We get a few minutes with him to talk luxury and fashion brands, retail problems in 2017, consumer expectations, and his new book "Brand Management Strategies - Luxury and Mass Markets".