ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Positioning Your Brand For Success"
Episode Synopsis
How do you make yourself irreplaceable? Positioning is how you turn ideas into competitive advantage. While undifferentiated brands compete on price, differentiated or charismatic brands are the ones which the customer feels there is no replacement for = Positioning. This episode dives into HOW to use tools to communicate your offer and cause customers to both listen, then buy from you, rather than your competitor.
More episodes of the podcast Branding Made Simple with Mike Bigos
Say What? Negotiating Creative Services
18/12/2020
First You Brand, Then You Market & Sell
11/12/2020
Health is Wealth with Sophia Bigos, CPT, CES
05/12/2020
The Importance of On/Offboarding Clients
05/11/2020
Personal Brand-Authenticity
23/10/2020
How much should you pay for design services?
16/10/2020
Help My Business (Common Branding Questions)
17/09/2020
In God we trust