In this episode, we tackle the whirlwind week in American politics — starting with President Biden’s cancer diagnosis and the Right’s immediate attempt to weaponize it. We unpack the Jake Tapper's new book Original Sin, which alleges a widespread cover-up of Biden’s decline, and reflect on what that means for trust in the Democratic Party.From there, the conversation digs deeper: why is the Democratic brand still perceived as old, elite, and out-of-touch? Why does the working class still believe Trump — a billionaire with a gold toilet — is fighting for them? And how do we, as Democrats, reclaim our voice, our voters, and our message?We make a powerful comparison between Trump’s cult-like hold and an abusive relationship.Ken unpacks how Republican messaging, even when based on lies, is beating Democrats in the branding game. Together, they call for a new era of bold, nimble, and relentless Democratic communication.Want to be a part of the Branding Democrats Community?Follow us on our social media👇👇👇 Instagram: @brandingdems TikTok: @brandingdems Twitter: @brandingdems Email [email protected] if you’d like to be a guest on our show.

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