Listen "Episode 33: Building Urgency & Booking Your Calendar: How Events Grow Your Business"
Episode Synopsis
In this high-energy episode of Born to Flourish, Cass and Kenz dive deep into one of the most powerful growth tools in network marketing: urgency. They challenge the modern mindset that working hard means burnout, reframing hustle as a heart-led mission. Cass opens up about the pitfalls of hustle culture and how it’s led many to slow down so much that they’ve lost their sense of drive and purpose. She reminds listeners that building a business does require effort—and that’s a good thing when done with alignment and intentionality.
The duo shares practical strategies for keeping your calendar full, including:
How to book and host in-person events that duplicate
The art of creating events from events
Smart verbiage to invite strangers and warm market alike
Incentives and planning that help guests become hosts
How to approach events with a mindset of service, not sales
Leveraging virtual events with urgency and professionalism
You’ll hear funny, real stories from when they started in tiny apartments with no AC and how those humble beginnings shaped their approach. They also offer golden mindset shifts—like thinking A, B, and C when networking, and the truth that your next VP might come through someone you almost didn’t invite.
Whether you’re brand new or rebuilding momentum, this episode will help you stop waiting and start moving with intention. Because success loves speed—and you were born to flourish.
The duo shares practical strategies for keeping your calendar full, including:
How to book and host in-person events that duplicate
The art of creating events from events
Smart verbiage to invite strangers and warm market alike
Incentives and planning that help guests become hosts
How to approach events with a mindset of service, not sales
Leveraging virtual events with urgency and professionalism
You’ll hear funny, real stories from when they started in tiny apartments with no AC and how those humble beginnings shaped their approach. They also offer golden mindset shifts—like thinking A, B, and C when networking, and the truth that your next VP might come through someone you almost didn’t invite.
Whether you’re brand new or rebuilding momentum, this episode will help you stop waiting and start moving with intention. Because success loves speed—and you were born to flourish.
More episodes of the podcast Born to Flourish
Episode 4: How to Work Without Burnout
23/12/2024
Episode 5: Preparation for Promotion
30/12/2024
Episode 6: New Year, New Goals
06/01/2025
Episode 7: Top Tips for New Entrepenuers
14/01/2025
Episode 8: Believing Bigger
27/01/2025
Episode 9: Full Plate, Full Heart
03/02/2025
Episode 10: Being Married to an Entrepreneur
10/02/2025
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