ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Are you renting your audience with ads? Here’s why a newsletter community is the smarter, cost-effective choice for startups"
Episode Synopsis
In the digital age, startups often rely heavily on advertising to reach their target audience. However, this approach can be likened to renting an audience, providing only temporary engagement without fostering lasting relationships. As advertising costs increase and consumer fatigue grows, it's time for startups to consider a more sustainable strategy: building a newsletter community. Hosted on Acast. See acast.com/privacy for more information.
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