Listen "Pricing Pushback"
Episode Synopsis
If you’ve ever felt your confidence shrink the moment someone raises an eyebrow at your price—this episode is your blueprint for standing tall.We’re not just talking about what to charge.We’re breaking down the psychology behind pricing resistance—and how to replace guilt, over-explaining, and panic-discounting with clear, confident communication that protects your peace and honors your growth.Inside this episode:✨ The emotional and neurological why behind pricing guilt✨ How to treat your prices like boundaries—not bargaining chips✨ The science of pre-framing and value anchoring✨ Graceful, powerful scripts to handle pricing objections with calm authorityThis one is for the stylist who knows they’re worth more,but still flinches when it’s time to say the number out loud.You don’t need to justify your growth.You need to own it—clearly, calmly, and confidently.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.