Beyond Threads Webinar - Ep.5 - How can e-commerce marketplaces elevate your omnichannel strategy?

16/04/2025 12 min Temporada 2 Episodio 13
Beyond Threads Webinar - Ep.5 - How can e-commerce marketplaces elevate your omnichannel strategy?

Listen "Beyond Threads Webinar - Ep.5 - How can e-commerce marketplaces elevate your omnichannel strategy?"

Episode Synopsis

In this Beyond Threads webinar, Erik Janssen Steenberg, Business Development & Innovation Manager at Bleckmann, explores how multi-vendor platforms like Zalando, About You, Selfridges, and Saks Fifth Avenue can help brands scale faster, reach new markets, and increase brand visibility — all while retaining greater control over sales data and inventory.Whether you're a fashion brand looking to expand internationally or a digital manager aiming to future-proof your retail strategy, this session delivers actionable insights on:🔹 The benefits of joining e-commerce marketplaces🔹 Key logistical and technical challenges to watch out for🔹 Best practices for marketplace onboarding and optimisation🔹 How marketplaces fit into a broader omnichannel approach

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