Building a successful business isn't just about hustle; it’s about strategy, mindset, and smart planning.Dr. Phildra Swagger breaks down the harsh truths and essential strategies for keeping your business alive and thriving. With 50% of small businesses failing within five years, she shares how to flip the script using mindset shifts, financial awareness, and clarity in vision. From understanding your customer beyond demographics to conducting a powerful SWOT analysis, this episode is a roadmap to lasting success.She also highlights cost-saving strategies, the importance of hiring the right team, and being accountable to your resources. If you're ready to stay the course, this conversation will leave you inspired, empowered, and focused.https://combinedexpertise.com/

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