#9: How to structure more effective product development teams

09/09/2025 12 min Temporada 1 Episodio 9

Listen "#9: How to structure more effective product development teams"

Episode Synopsis

In the ninth episode of Beyond the Article, we explore how to structure more effective product development teams, balancing size, roles, and organization models to maximize results.Topics covered:➡️ The concept of a minimum squad (product manager, product designer, and engineers) and the importance of small teams to preserve agility;➡️ Leadership models in tribes: single versus shared leadership, with their pros and cons;➡️ Roles that can be shared across squads — such as Agile Coach, Quality Assistance, Data Analyst, SRE, and Product Marketing — and the risks of role overload;➡️ Four ways to organize product teams: by product/functionality, by user type, by journey, and by objective;➡️ Practical examples from Locaweb, Conta Azul, Gympass, and Lopes, showing hybrid structures that evolve according to product vision and strategy;➡️ How Conway’s Law explains the relationship between organizational structure and the product that gets built.Discover how a well-designed team structure can transform not only efficiency but also your product’s capacity for innovation.