Kirk McKeown spent 20 years in investment management data and research. He has worked as an analyst for investment firms Hunter Global, Tudor, and Point72. In 2021, he co-founded Carbon Arc, which is building proprietary tech that unlocks insights from petabytes of existing data on a pay-as-you-go basis.In this episode, Kirk discusses the existing gaps in data markets, how the Carbon Arc model is reshaping that landscape, how the company's insights can be applied to sports teams, and the nature of competitive advantage in the business of information.

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