That’s right, it’s time for Ep. 168 of the Promo UPFront #podcast! This week Kirby Hasseman and Bill Petrie talk about one of the strangest merchandise collaborations ever, discuss whether it’s time to send after-work happy hour into the sunset, Bill interviews Kirby about the launch of his new book “Hitting the Target” and demands answers to the tough questions others are too afraid to ask, ponder if 8-minute long songs will survive in the streaming economy, pick football games for good, and so much more!

A BIG thanks to our friends at Seven Sourcing for sponsoring this fine broadcast. They work with distributors just like you to demystify the direct custom sourcing process and would love to help you create “wow” and “aha” moments for your clients. Email them at [email protected] today!

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