Make each customer’s experience feel personal.  How do they prefer to be contacted?  What is their method of processing information (graphics, lists, written explanation or in person)?  
Get to know your clients on a deeper level.  If appropriate, connect with them on social media.  When meeting with a client, go beyond just completing the basic “profile” information needed but find out about family, hobbies, community involvement, etc.  
Be intentional with client interactions.  Think about how the communication will make the client feel?  What message am I sending?
Support client with effective tools for communicating.  This may include a website for appointment scheduling, portals, video conferencing, social media, podcasts, workbooks, webinars, etc.

Ver todos los episodios