Over the past two decades, Jesse Cannon has worked in nearly every aspect of the music business. Most notably, recording bands like Animal Collective, The Misfits, The Menzingers, Man Overboard, Basement, Transit, Thank You Scientist, Somos, Leftover Crack as well as mastering records for acts like Brand New, NOFX, Bad Books, Real Friends and over a thousand more. He received his pedigree under producers like Ross Robinson and Steve Evetts with groups like The Cure, Limp Bizkit, Dillinger Escape Plan, Saves The Day, Senses Fail and A Static Lullaby, and spent years working under esteemed mastering engineer Alan Douches at West West Side Music. He is also known for writing the top rated music business book on Amazon, Get More Fans: The DIY Guide To The New Music Business, which details how bands effectively promote their music. This year he published, Processing Creativity: The Tools, Practices And Habits Used To Make Music You’re Happy With, which has already received immense praise for its innovative take on how musicians can make more emotionally powerful music. Find more about Jesse and his work at www.jessecannon.com or find him on social media @jessecannon. You can connect with Laura at www.laurapowers.net, on Facebook @thatlaurapowers, on twitter @thatlaurapowers, and on instagram at laurapowers44.

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