Behind the Category

Behind the Category

Por: Frontlines.io
Looking to build your own B2B market category? Learn directly from founders on the front lines working to create their own market categories. Brought to you by Frontlines.io
14 episodios disponibles

Latest episodes of the podcast Behind the Category

Creating the Identity Governance Category with Kari Hanson 04/02/2025
Creating the Identity Orchestration Category with Strata Identity's Eric Olden 24/04/2024
Creating the Go to Market Security Category with CHEQ's Guy Tytunovich 05/04/2024
Creating the Go to Market Category with ZoomInfo’s Bryan Law 05/03/2024
Creating the Data Privacy Management Category with DataGrail’s Daniel Barber 15/12/2023
Creating the Interview Intelligence Category with BrightHire’s Benjamin Sesser 15/11/2023
Creating the In-Game Creation Category with Uri Marchand 15/10/2023
Creating the LearningOps Category with Cognota’s Ryan Austin 15/09/2023
Creating the MarketingOS Category with Metadata’s Gil Allouche 15/08/2023
Creating the Sending Management Category with Sendoso’s Kris Rudeegraap 15/07/2023
Creating the Marketing Automation Category with Mark Organ 15/06/2023
Creating the Account-Based Marketing (ABM) Category with Sangram Vajre 15/05/2023
Creating the Data Observability Category with Monte Carlo’s Barr Moses 15/04/2023
How B2B Market Categories Are Created with G2’s Godard Abel 15/03/2023
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