Listen "#1 From Appliance Repair to Sales: EJ’s Journey and Showroom Strategy"
Episode Synopsis
Behind The Bargains BLASTS OFF with Episode 1, and it’s an absolute FIRESTORM! Scott, Matt, EJ, and Brad are PUMPED, diving into EJ’s WILD leap from 10,000+ appliance repair calls to launching a scratch and dent appliance store! EJ spills how his repair hustle fuels his sales swagger, while Matt unleashes MEGA strategies for snagging profitable, credible products that sell like hotcakes. Scott’s grilling—how do you keep customers from drowning in options? Brad, the big-box retail guru, drops BOMBSHELL wisdom: too many fridges = confused shoppers!Timestamps:0:00 - Introduction: EJ’s Journey from Repair to Sales1:30 - Celebrating 10,000 Service Calls: Leveraging Repair Experience3:45 - Chapter 1: Building Credibility in Appliance SalesWhy trust from repair work gives EJ a competitive edgeMatt’s advice on choosing reliable, brand-aligned products7:20 - Chapter 2: Defining Your Customer AvatarEJ’s premium brand strategy as a veteran-owned businessHow pricing impacts customer demographics and experience12:00 - Chapter 3: Showroom Layout StrategiesBrad’s experience with large showrooms and avoiding overwhelmMatt’s “museum docent” effect and the power of curated displays18:30 - Chapter 4: Creating Kitchen Suites and PackagesWhy grouping appliances boosts visualization and salesReal-world examples of effective fridge-range pairingsSubscribe for more insights on appliance sales, retail strategies, and EJ’s journey as he builds his business! Drop your questions or experiences in the comments below, and let us know what you want to see next! 🚚📦#ApplianceSales #RetailStrategy #ShowroomDesign #BusinessJourney
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