Crave’s Wots’inits: Is ‘Aldi’s Next Big Thing’ set to take on Walker’s Wotsits?

07/12/2022 22 min
Crave’s Wots’inits: Is ‘Aldi’s Next Big Thing’ set to take on Walker’s Wotsits?

Listen "Crave’s Wots’inits: Is ‘Aldi’s Next Big Thing’ set to take on Walker’s Wotsits?"

Episode Synopsis

Rob Brice – founder of vegan and allergen-friendly crisp brand Crave – is the winner of the Store Cupboard category of Aldi's Next Big Thing, flighted on Channel 4 last month, which secured him a special buy listing for his Pickled Onion Monster Feet and Smokey Bacon Streakers.

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