Listen "27: Is this a Book or a Blog Post?"
Episode Synopsis
Have you ever finished a book and thought, "That would have been better as an article or blog post?" I think we've all experienced that.In this episode of Business on the Bright Side, I'm sharing four ways to help you decided if your idea should be a book or a blog post. Grab yourself a pen and paper, and let's dive into this exercise!How to Know if Your Idea Should Be a Book or a Blog Post:How long have you been thinking about it? (1:56)Does the writing flow? (3:48)Try it on for the week.Do the tree exercise. (6:28)The Tree Exercise: (6:28)Draw a tree trunkIn the trunk, write one central theme or transformation your book will provide.Think about what people need to know in order to achieve that transformation.Create a branch for each of those things you think of until you have 10-15Blog Post: Less than 7 branchesBook: 10-15 branchesRegister for the Book Pop Workshop WebinarOne Liner: The most important step in being a thought leader is believing that you have something valuable to say. The second most important step is actually saying it. (11:25)Last week’s episode: How to Get Your Book on ShelvesRegister for the Book Pop Workshop WebinarReview the Transcript at businessonthebrightside.com.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.