ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Hook me baby one more time: the psychology of pop music"
Episode Synopsis
What's the most catchy song you can think of? Is there a moment that makes you suddenly pay attention, mesmerised by the melody or beat?You're probably reflecting on a song's hook.But why do hooks capture our minds and memories?A music psychologist and musicologist share their thoughts on the power of hooks.In this episode you'll hear Tim and Jadey cover pop songs which Sana credits at the end of the episode. To see the written credits, head to our website.
More episodes of the podcast All In The Mind
Consumer behaviour and the quest for cool
09/11/2025
Brain Rot: Internet addiction
05/10/2025
Why revenge feels good — and what it costs
07/09/2025
In God we trust