We seem to have a sense of entitlement. We believe we’re being “ghosted” (a ridiculous term) when people don’t return our calls because we didn’t sufficiently impress them or excite them in our earlier interactions.

We’re not entitled to:
• Clients who never change a schedule
• Not having an opinion on business practices
• Using non-validated testing instruments
• Always ignoring the dinner check
• Deducting the family car as a business expense
• Using a client’s logo without permission
• Showing me your “smile sheets” to impress me
• Expect a client refund on a non-refundable ticket
• Use or refer to others’ work without attribution
• Expecting well-known people to be on your podcast
• Contact people through an assistant for a favor
• Coach for months with no results

We seem to shift the blame for unpleasantness to the client, our family, the environment, technology, and the family dog.

Dogs can bite. So, this attitude can bite you right back.

Take some accountability. In fact, assume all of it as your accountability and you’ll truly be in charge of your fate. Otherwise, you may be running a solo business with the stereotypical toxic boss.

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