Join host Miguel Machado in conversation with Nicolas Babin, recognized as a top 10 thought leader in emerging technology and AI with 29 years of experience dating back to Sony's pioneering AI robotic business. As a seasoned business strategist who led Sony's AI and robotics division in Europe, Nicolas shares invaluable insights on how AI agents are revolutionizing marketing in 2025.Key highlights:AI Evolution Journey: Discover how Nicolas' work with Sony's AIBO robot in 1996 shaped his perspective on AI as augmentation rather than replacementAI Agents Defined: Learn what truly constitutes an AI agent and how these autonomous AI-based programs are transforming customer engagementEnterprise vs. Startup Implementation: Practical approaches for organizations of all sizes to leverage AI agents through both low-code/no-code platforms and dedicated data science teamsBreaking Data Silos: Strategies for CMOs to overcome legacy system challenges and unify fragmented data for effective AI implementationHuman-Centric Transformation: Why successful AI adoption depends more on change management than technology deploymentPerfect for CMOs, digital marketers, business strategists, and innovation leaders looking to implement AI agents for competitive advantage. Gain actionable insights on productivity enhancement, customer-centric marketing automation, and step-by-step transformation approaches that can increase campaign ROI by up to 15% according to the latest research.

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