Marty Weintraub is the founder of Aimclear. Marty will tell us his novel approach to winning new business at conferences, what prompted him to embrace Facebook ads more than a decade ago, how and why he eschewed the big city to start his agency in Duluth, Minnesota, and how he transitioned from being a New Wave rock star in the 1980s to selling Dolphin sound CDs at Target in the 9os  to eventually building a performance marketing agency.Links & ReferencesMarty Weintraub’s LinkedInAimclear WebsiteWhy We Buy, a book by Paco UnderhillFacebook Marketing to the (Lunatic) Political Fringe, a post by Merry MorudAimclear Psychographics Purple Cow, a book by Seth Godin

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