Listen "From Functional to Unforgettable: The Business Case for Product Delight w/Nesrine Changuel"
Episode Synopsis
Product Delight is no longer optional - it's a key competitive advantage that has led to massive growth in revenue, retention, and referrals for so many of the products we know and love. If you assume delight is nothing more than confetti and sleek animations, think again, this episode will inspire you to infuse delight and emotional connection into your product starting today. In this episode, I sit down with Nesrine Changuel, author of the new book Product Delight, to discuss:Her career journey from research to Product ManagementLoneliness and the importance of community for PM'sHow Product Delight was the key to product success during her time at Skype, Google Meet and SpotifyThe Product Delight Model and how to start using it today (without permission!)The business case for delight (aka it's not optional anymore)The 3 types of delight: surface, low, and deepThe risks to avoid when building for delightThe difference between Product Delight and good UX practicesThe limitations of the Kano Model, specifically with "delighters"How to infuse Delight into must-have, high priority featuresHow leaders can create a Product Delight CulturePlus, tons of real-world examples of Product DelightGrab your copy of the book today at: www.productdelightbook.comConnect with me on LinkedIn: linkedin.com/in/jess-sherlock/ Learn more about product coaching: www.jesssherlock.com
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